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Every picture tells a story
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Every picture tells a story

María Seoane
by mariaseoane on 29 May 2024 for Rookie Awards 2024

I definitely think so. If we look beneath the surface of the final look, we can sense the motivations and goals of the beginning of the project. You’re going to see the results of half a year learning at butic The New School. I hope you enjoy it. Let's tell stories!

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I’m María. Since I was a child, I've been an Art lover. I studied Architecture, which is a technical career but an extremely artistic one, too. Nowadays, I’m exploring this Architectural Visualization world, a world where all my ideas become real in a very accurate way. I like comparing our workflow with Photography: choosing the concept, looking for a spot to place the camera, turning it on and shooting. The main advantage is that we can also design and build what we want to show in our pictures, so our possibilities are endless. That’s what I like the most.

My journey begins with this project, the most architectural one. I wanted to practice everything we had learnt until that moment: interior and exterior scenes, daylight and night, natural and artificial light… It’s an original project I had developed during my architecture studies. The main idea was showing the different lives inserted in the same structure. The fact that I had designed each detail of the building, made it so special to me.

At that point, one of the most challenging things I faced was the materials. I spent many hours trying to achieve the exact type of concrete and wood I wanted: warm and cozy. Every asset used in the project, except from the wooden chairs, belong to the Chaos Cosmos library.

I tried different ways of making the following light sequence during the process. Finally, I decided to do it in the post-production phase, in Photoshop, because it offered me many possibilities.

The second project I developed was quite different from the first one. It focuses on working with vegetation and creating a dreamy atmosphere. I was looking for that sense of humidity typical in a greenhouse during a rainy day. It started being a sunny day, just like the first project, but I think the final result is more evocative.

I used iToo Forest to work with vegetation. I wanted to introduce as many different types of tropical plants as I could, and the freedom that software offered me was amazing. These are some of the vegetal species I used from Chaos Cosmos.

Again, one of the most difficult parts of the process was the materials. They were more complex than the ones I created in the first project, but I think I finally found what I was looking for.

In this project, I focused on the product, texture and details. I modelled this Jean Prouvé Standard chair and I put in practice my recent knowledge about advanced modelling. But, of course, I wanted to tell a story with them.

My purpose was embracing the differences between these pieces even when they all belong to the same series of furniture. Obviously, the most challenging part this time was modelling, and recreating the original one in every detail.

This has been my Architectural Visualization journey for now. I’m sure I haven’t even passed the middle of the story, and I hope I enjoy the rest as much as I enjoyed the beginning. Special thanks to every teacher in butic The New School for their dedication, and thank you for having spent some time finding out the stories behind my pictures.


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